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Evolve Event

April 21, 2010Evolve Picture

SPOTLIGHT MICHIGAN PRESENTS

EVOLVE: TALENT IN THE NEW ECONOMY – [TalkLansing.net Live Feed]

How can you create a more innovative and entrepreneurial culture in Michigan?

- EXECUTIVE SUMMARY  [pdf">click here for pdf version]

- FINAL REPORT (WORKING PAPER) [click here for pdf version]

Entrepreneurial environments can serve as a springboard for economic revitalization and growth.  Entrepreneurship breeds innovation, inspiring the evolution of products, services, and communities into more efficient forms.  Promoting this kind of entrepreneurial development will play a crucial role in guaranteeing Michigan’s future economic success.

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Современная техника развиваеться быстрыми темпами и для того что бы быть в курсе всех новостей читайте наш новостной блог с ежедневным обновлением
новостей на тематику интернета и технологий!

Spotlight Presentation Opening Photo

South Bend: It’s all about INVOLVEMENT

viagrale=”South Bend” src=”http://www.spotlightmichigan.com/wp-content/uploads/2010/03/South-Bend-150×150.jpg” alt=”South Bend” width=”150″ height=”150″ />South Bend, IN

For the final stop on our five city tour, Spotlight Michigan traveled to South Bend, Indiana to see how a fellow rust belt city was tackling the questions of talent attraction and entrepreneurship.

First, we stopped at the City of South Bend Office, where we spoke with Jeff Gibney, Executive Director of Community and Economic Development, and Don Inks, Director of Economic Development.  After speaking with them it became clear that South Bend has been spending a lot of time thinking about the same types of questions that we are asking in Lansing but that they are still only in the early stages of answering them.

The most important change that occurred in the last 5 years that spurred community redevelopment and an eye toward entrepreneurship was the University of Notre Dame’s decision to begin investing in the community.  For years the University of Notre Dame kept itself separate from the community of South Bend.  Students lived on campus and the university had special suburban neighborhoods for its faculty.  According to Jeff Gibney, Notre Dame began to realize that many of the top-rate professors were choosing to not come to the university because it was lacking a surrounding urban lifestyle.  This realization, along with a change in leadership at the university, led the university to begin investing its own money in urban redevelopment alongside the city.

The involvement of the University of Notre Dame with the City of South Bend has also led the city to turn an eye toward entrepreneurship.  Last fall, Notre Dame opened Innovation Park on campus as a business incubator.  As an extension to this park, the City of South Bend has invested a lot of money in clearing the land of unused manufacturing infrastructure to prepare it for Ignition Park, which is meant to be the landing place for businesses that have graduated from Innovation Park to build the manufacturing plants, warehouses, or offices, that they may need to continue to run their business in South Bend.

Later, we met with representatives of the Chamber of Commerce for South Bend and the surrounding St. Joseph County.  At the Chamber we met with Paul Laskowski, Interim President and CEO of the Chamber, Sheri Miller, and Ryan Fenstermaker.  The most interesting take away from this meeting was the focus of the Young Professionals Network (YPN) that is connected to the chamber.

The YPN does not focus on creating networks among the members to help them find jobs, and it has made a conscious decision not to do so.  The YPN instead focuses on professional development and getting its members invested in the community of South Bend by working to get them in leadership roles both in the business community and the political realm.  The chamber has worked hard to make it so that young professions can get positions on the boards of major employers.  Further, the YPN plans to hold events in the coming year that encourages its members to become involved in the political leadership of the community.  Fenstermaker, a young professional himself at 27 years of age, stated the goals of the YPN clearly when he said that he wanted to feel like he was part of the change that was happening in South Bend.

Overall, our visit to South Bend reminded us that to improve our community we all need to be involved with and feel invested in our community.  Part of this comes from university involvement in its surrounding communities, as we saw to be the case in Madison and Iowa City.  The other part is helping the young professionals in the area to feel like they have a stake in the community and can play a role in changing it.

0 hours 0 minutes to Home.

Friday March 12, 2010

авто базар предлагает авто практически любых известных марок и моделей. Наши авто ждут новых владельцев, которые хотят купить автомобиль выгодно . Если Вы желаете купить автомобиль – наш автобазар украины предлагает б у авто по вполне низким ценам. У нас вы сможете купить автомобиль. авторынок был создан нами, чтобы б у автомобили быстро могли найти нового владельца. Мы предлагаем подержанные авто (подержанные автомобили). Одной из характерных черт, которой отличаются б у автомобили, является низкая цена. При этом, наш авто базар довольно часто предлагает б у авто или просто б у автомобили, состояние которых идеальное. Посетив наш авто базар с целью купить авто, вы можете очень подробно изучить все подержанные авто.

Kansas City: It’s about the FOUNDATION

Kauffman FoundationKansas City, MO

On day three of Spotlight Michigan’s qualitative research trip we visited The Kauffman Foundation in Kansas City, Missouri.  The Kauffman Foundation is interested in encouraging a culture of entrepreneurship nationwide.  Their strategy is unique from the city and state-wide approaches expressed in Madison and Iowa City.  Ironically, their message was very similar to what we’ve already been hearing; networks are everything.

The Kauffman Foundation was founded by entrepreneur Ewing Marion Kauffman in the mid-1960s.  Their mission is to focus its grant making and operations on two areas: advancing entrepreneurship and improving the education of children and youth. Their FastTrac program already has big plans for Detroit, with the goal to develop 400 new businesses over the course of the next three years.  They have also implemented Kauffman Campus grants which will infuse as much as $200 million into cross-campus entrepreneurship programs over the next five years.

One of several important messages we were able to take away was one that echoed advice from Iowa City, we need to make a conscious effort to let people know how important they are to the community.  The best news, it’s free!  Who knew that apart from grants and policy initiatives, a simple gesture can have the biggest impact?

Further advice alluded to the “make or break” role the university plays in a college-town.  According to Nancie Thomas, manager of Kauffman Campus initiatives and collegiate programs, “the culture needs to start with the university first”.

Kauffman emphasized that no one intends for the isolation between the city, the business community, and the university.  Each entity has a crucial role in creating an entrepreneurial culture, but the university must realize it has the opportunity to transform the whole region.

Finally, Robert E. Litan, Vice President for Research and Policy, stressed that “Entrepreneurship doesn’t belong to anyone and it should be everywhere.”  We couldn’t agree more.  Spotlight Michigan is excited to assume the role of spreading this message to young professionals and we hope you’ll join us!

7 hours to Urbana, IL

Wednesday March 10, 2010

Spotlight Michigan on the Road

Spotlight Michigan hits the road tomorrow at 7:00am for our qualitative research trip.  Stay tuned for video/photo diaries, blog updates, and tons of other content as we explore Madison, Iowa City, Kansas City, Urbana and South Bend.

We can’t wait to share the entire experience.

On the Road

Press Release 3/2

FOR IMMEDIATE RELEASE

March 2, 2010

EAST LANSING- Spotlight Michigan is pleased to announce the presentation of  its year-long comparative research project, exploring the attraction of young, entrepreneurial talent to Michigan.

Spotlight Michigan is inviting community stakeholders and interested parties to join them as they present their findings on April 21 at 5:30 at the Michigan State University Spartan Stadium.

Interested parties should direct all reservation inquiries to Spotlight Michigan’s Public relations Director, Erika Huber, at hubere@spotlightmichigan.com

Press Release 2/28

FOR IMMEDIATE RELEASE

February 28, 2010

EAST LANSING – Spotlight Michigan, a student led organization promoting entrepreneurship and innovation, is pleased to announce another component of their year-long research.

Spotlight Michigan has selected five cities to visit between March 8 and March 12 to meet with young professional groups and economic development officials to understand their strategies for developing young entrepreneurial talent.  The cities are Urbana IL, South Bend IN, Madison WI, Iowa City IA, and Kansas City MO.  In Kansas city, they will be visiting the Kauffman Foundation to better understand Kauffman’s research initiatives on entrepreneurship.

This qualitative research will help identify the  Lansing region’s comparative strengths and weaknesses in attracting young, talented individuals.

Any questions should be directed to Amanda VanderMeulen, Communications Director at vandermeulena@spotlightmichigan.com

Iowa

State News Article

Spotlight Michigan is in the news again Monday 2/15.   See the article here.

Over the weekend, The State News interviewed Spotlight staff members to learn more about Spotlight’s mission and research.

NewspaperMedia and Technology Director Anthony Mianecki is quoted saying “It’s no secret in Michigan we’re hemorrhaging young talent.”

To combat this trend, Research Director Jennifer Seager argues, “The first step Michigan needs to take is to find a way to attract recent college graduates,” Seager said. “Without the new creative minds in society, there’s not going to be any economic churn, change in the economy.”

Recognizing Michigan’s shortcomings, Spotlight Michigan seeks to promote a more innovative and entrepreneurial culture in Michigan by cultivating and spotlighting young, talented, and entrepreneurial communities for the new economy.

Help  keep the conversation going, and look  for updates on our April event soon.

EVOLVE

Spotlight Michigan College Student Survey on Innovation and Entrepreneurship

survey

Take the Survey

Operating under the premise that young, talented individuals are crucial to entrepreneurial and innovative change, Spotlight Michigan is conducting a comprehensive survey of college and university students in Michigan.

We hope to…

  • Identify qualities of place that are important to young individuals.
  • Determine the differences within the college population on key issues, such as willingness and desire to start new enterprises and their perceived needs for success.
  • Uncover the conditions for retaining college graduates.
  • In conjunction with local economic development agencies, and based on the results of the survey:
    • Determine the relative strengths and weaknesses of communities.
    • Drive public policy changes that will attract and retain entrepreneurially-minded young people.
    • Consult with communities on attracting and retaining young, entrepreneurial talent.
    • Spotlight communities that have implemented best practices.

Please help us help Michigan, and take our survey. Click Here

Press Release 1/20

FOR IMMEDIATE RELEASE

January 19, 2010

EAST LANSING – Spotlight Michigan, a student led organization promoting entrepreneurship and innovation in Michigan, is pleased to announce the release of a research endeavor targeting college age students to better understand what Generation Y would like in a community.

As Michigan transitions to a new economy, “Michigan students are leaving the state, taking with them the innovative ideas and creativity needed to drive the new Michigan Economy. By marketing this survey to students, we are able to determine the direction Michigan must go to attract bright new talent” said Director of Marketing, Amanda VanderMeulen.

This research, along with comparative and statistical research, includes a survey tailored to determine the interests and desires of young college graduates and students.

To take the survey, please visit   http://www.spotlightmichigan.com/2009/12/innovation-and-entrepreneurship-survey/

For other questions, please contact Amanda VanderMeulen at vandermeulena@spotlightmichigan.com.

michigan

Michigan and Islamic Banking – Anthony Mianecki

DollarShadow

The decline of the auto industry has everyone from politicians to journalists proclaiming the need for diversification and a new look for the Michigan economy. While this may be easy to talk about, there are few tangible ideas as to how this may take form, or which industries it could involve. It would be almost impossible to offer a comprehensive plan, but my suggestion is Islamic Banking. It is a booming industry that is poised to expand outside of its traditional areas of operation.

Islamic banking is founded upon a rejection of interest based financial transactions. In addition to a ban on charging interest, Islamic banks can be distinguished from conventional banks in that they are prohibited from investing in activities that have contributed to the recent credit crisis. As a result, they have fared far better in the current global recession than their more traditional counterparts.

The Islamic banking industry has grown at a rate of 15% per year. The value of the assets managed by these banks is predicted to have grown by 33% between 2007 and the beginning of this year. As of 2008, there were 300 Islamic banks and investment firms spread over 75 countries managing almost a trillion dollars in capital. Despite these trends, the United States has yet to take advantage of is an industry with tremendous potential.

As of 2009, there are 1.82 billion Muslims in the world—the market for Islamic banking is quite large. Recognizing the potential of this opportunity, other nations have begun to promote Islamic Banking. England offers car insurance, mortgages, and credit cards that comply with Islamic law, putting it far ahead of the United States. As other financial hubs continue to nurture the growth of Islamic Banking, the U.S. could lose a portion of its stake in the global financial market. The U.S. needs to take advantage of the Muslim market.

Michigan is in the unique position to become the hub of Islamic banking in the United States. It has the largest Arab population in the world outside of the Middle East. About 300,000 people of Arabic descent live in southeast Michigan. Dearborn alone is home to 30,000 Arab-Americans, the largest proportion for a city its size in the country. It is also home to the Islamic Center of America, the largest mosque in the country.

The Arab-American population in Michigan puts it at a distinct advantage for welcoming Islamic Banking to the US when compared to the rest of the country and even many other parts of the world. This idea is both regionally specific and unique. Looking around and taking what is being done elsewhere in order to invigorate Michigan’s economy is ineffective. Those opportunities have already been recognized. We need to consider the resources that we have and how they can be used in new ways. Islamic banking is one way. What are the others?

Anthony Mianecki is a senior at Michigan State University and the Director of Media and Technology for Spotlight Michigan, a student-run company that focuses on creating young, talented, and entrepreneurial communities for the new economy. For more articles like this one, visit www.spotlightmichigan.com

Spotlighting Lansing to Students – Mike Tasse

MichiganAve

Mike’s Article was featured in the February 7, 2010 edition of the Lansing State Journal. Get Article

Lansing is full of places to spend evenings and weekends. Unfortunately, many of the 40,000 students living in East Lansing remain entirely unaware of them.

Take, for example, Elderly Music on Washington, Silver Bells, or the romantic Emil’s restaurant on Michigan Avenue where you can dine where Al Capone once rested between Chicago-Lansing moonshine runs. These are the places where memories are made.

So why are the students of Michigan State University and Lansing Community College not infusing their free time, nightlife, and weekends with the electricity of what the capital city has to offer?

This problem of weak infusion between students and Lansing is already out in the open to many of the residents of the Lansing and greater-Lansing area. We see organizations like Capital City Connect and the Lansing city government sponsoring programs and competitions to promote activity. There is the Entrepreneurial Mentorship Program that connects enthusiastic students with a network of businesses of Lansing. There are idea competitions. This list runs on; however, these attempts fail to promote wide-ranged consumerism or activity.

Regardless, these are merely outside organizations attempting to do the advertising work that businesses should already be doing themselves.

This editorial goes out to the companies and organizations that feel their businesses are floundering or failing to pull in a healthy number of customers. Who couldn’t use a little more revenue?

It takes more than organizations like Lansing Connect to advertise all of the activities, events, festivals and businesses that the capital city has to offer. The professional organizations of Lansing and the greater-Lansing area must do more to involve the educated and enthusiastic populations of MSU, LCC and the rest of the youth in the Lansing area.

We crave nightlife. We crave a city. Show it to us.

Create internships programs to build the minds as well as résumés of these hardworking young adults in Michigan. Emphasize the importance of the volunteer opportunities and they will spread throughout the city. Involve Sparrow hospital and local health clinics to expose the hundreds of pre-med students to what the real world of their major has to offer. To the businesses and professional organizations of the capital area— it is up to you.

Small businesses may not be able to afford such programs, but larger business sectors and commissions in the area can begin the process and the trickling effect. Lansing has it all; we need to want people to see that.

Mike Tasse is a senior at Michigan State University and the Director of Operations and Finance for Spotlight Michigan, a student-run company that focuses on creating young, talented, and entrepreneurial communities for the new economy. For more articles like this one, visit www.spotlightmichigan.com

Thank You to our Founders

smsbcharsc1Having recently become the new face for Spotlight Michigan and spotlightmichigan.com, the 2010 Michigan Futures Seminar would like to offer a special thanks to  the members of last year’s class for their work in laying the foundation for Spotlight Michigan’s success. 

Natalie Pruett Jack Erickson
Kelly Steffen Dan Redford
Elizabeth Gorz Elizabeth Kunkle
Allison Burkholder Caitlin Blair
Katie Judson Bradley Sawyer
Chelsea Burnett Trevor Maylen

and lastly…..             Matt Barkell

Stay tuned for website updates, event invitations, and increased content on the people, places, activities, and cultures we spotlight in and around Lansing.

Background on Spotlight Michigan

MichiganFuturesMission Statement:
Spotlight Michigan seeks to promote a more innovative and entrepreneurial culture in Michigan by cultivating and spotlighting young, talented, and entrepreneurial communities for the new economy.

Problem:
As the world transitions into a global 21st century economy, Michigan has failed to remain competitive and progress from its industrial past.

A century of dependence on manufacturing jobs and the subsequent decline of the automotive industry have drawn national attention to Michigan’s dire economic conditions.  According to the Bureau of Labor Statistics, the state’s unemployment rate spiked to 15.3% in September 2009– the highest in the nation.

Rigid economic institutions and widespread perception that our state lacks opportunities have increased outbound migration of Michigan’s college graduates.  As a result, more than 15,000 adults, a third of them holding a four-year degree or more, left Michigan in 2006-2007 alone (Michigan Future Inc.). If Michigan cannot retain or attract highly innovative people to start or expand enterprises in our state, it will be impossible to increase the human or physical capital necessary for Michigan to reinvent itself.

We believe strongly that we must work to discover which attributes of place attract and/or keep the type of people Michigan needs to initiate a new wave of entrepreneurship and innovation.

Spotlight Michigan plans to discover these attributes and work toward fostering their development.

Michigan in the 21st Century

chnfreighterI’ve been living in Shanghai since May, and before I left home, I looked for a gift that is unique to my hometown to give to my host, as is customary in Chinese culture. However, after searching the gift shop at the Bavarian Inn Restaurant in my hometown of Frankenmuth, I was amazed to find that I could not find anything that didn’t have “Made in China” branded on it. Finally settling on a pair of salt shakers that were at least made in Germany, I thought to myself “man, nothing is made in America anymore!”

This reality is hitting Michigan hard today. As we lose our manufacturing giants, how can we not help but feel like we are letting “them” take “our” businesses? “Our” jobs? This globalization thing is crippling our state’s economy, isn’t it?
It’s all true. Our jobs are being taken. Our state’s economy is being left behind. But it is not going to change; the world is not going to slow down.

So what are we going to do about it?

Myself and the team at Spotlight Michigan think it is time for Michigan to shake things up. While living here in Shanghai, I’ve found that if we don’t change soon, we’ll never be able to catch up later. Everybody else is moving too fast. China is only getting bigger and stronger. Its society is becoming more advanced. Its professional management is improving, and its manufacturing and production sector is pumping out everything from toy cars to real ones at a staggering pace.

So why not embrace it? Why not move with the global tide? It is time to see the writing on the wall: adapt or die. Manufacturing and production jobs are leaving the state whether we like it or not. And if we don’t invest our time and money into other areas, such as innovative ventures and 21st century education, we will start to lose ground to countries like China in these areas as well, maybe sooner than we think.

And here’s the best part: This change doesn’t have to be a bad thing. Think about it. If  countries like China, Laos, and Vietnam, get our “old jobs,” that saves businesses time and money here in Michigan to pursue other endeavors for dynamic growth (i.e. R&D). While in Tsingtao a car is being made, CEOs, managers and business developers in Detroit could be working on creating the “what’s next” – innovation that will produce more value here in our state.

Not only will this prepare us to be competitive now, but it will also help us create better partnerships with players in the world economy, particularly with China, a country that has already become the world’s largest car consumer. The Big Three are already learning this lesson. Although sales went down in China after the financial crisis, they are still making a large profit over here as their outlays fail at home. With 1.3 billion Chinese (officially), it is critical that global businesses reach this large consumer base.

To respond to the global economy, our state must stop enacting short term policies that only “minimize the damage.” We need to start thinking in the long term. Our state needs to encourage companies to move their business production to other places if it’s more efficient, and not put up barriers. This may result in lost jobs in the short term; but in the long term, it will create an economy that is making newer products and creating better jobs that pay more and create more value. It will take time, but eventually it will lay the foundation for a new Michigan that will be prepared to do global and dynamic business in the 21st Century.

- Dan Redford

A Beacon of Hope for Michigan’s Economy: The Role of University Partnerships in Economic Development

3051494723_80e398a16fThere is hope. Some say that Michigan’s economy is doomed- that there is simply no future in this state. For sure, it’s an easy claim to make with the state’s shrinking automotive industry and a budget deficit that has reached astonishing heights and is still growing. However, after Spotlight Michigan traveled to the Senate Appropriations Subcommittee on Higher Education in Ann Arbor on May 15, we left with one optimistic impression: there’s a promising future for Michigan.

The hearing was convened to discuss budget allocations for higher education. Many stressed the role that Michigan’s research universities can play in bringing the state back.  The presidents of the three research universities, University of Michigan, Wayne State University and Michigan State University, representatives of three economic development agencies (Ann Arbor Spark, Techtown and PrimaCivitas), and three students from the universities, including Jeff LeBrun, Samantha Staley and Spotlight Michigan’s own Elizabeth Kunkle, were all asked to speak on what this state is doing right, what it’s doing wrong, and where we need to go from here. Collectively optimistic, they all seemed convinced that while there is much work to do, Michigan’s best days are certainly not behind it.

A popular topic for the panel was the potential role the University Research Corridor, an alliance of the three research universities that leverages their intellectual capital to feed new enterprises, educate the workforce and plant the seeds for new industries. The panel also stressed the importance of taking advantage of the byproducts of university research, such as the Facility for Rare Isotope Beams (FRIB), which is expected to bring a billion dollars in economic activity and hundreds of jobs to Michigan, U-M’s DOE grant of $19.5 million, to explore new materials to better convert solar energy to electricity and Wayne’s state’s economic development agency’s, Techtown’s, partnerships with innovative firms. Techtown has taken University research and created spin-off companies such as SenSound, which was named one of the top 50 companies to watch for in the state.

The three student presenters also certainly showed that Michigan’s future can be bright. All of the students have become entrepreneurs that have provided value and innovation to the state.  Staley has conducted extensive biology research, which led to   various medical products commercialization.  Lebrun and his business partner, Geoff Horst discussed their own entrepreneurial biotech firm. And of course, Kunkle shared our own unique story of how a group of 13 undergraduates at MSU became entrepreneurs in order to revive this state’s entrepreneurial culture. So where’s this dying economy that everyone is talking about? It certainly wasn’t seen at the senate hearing. With Michigan’s wealth of creative young minds, strategic university partnerships that emphasize the invaluable role of student’s are the key feature to turning around this state’s bleak economic future.

The future of Michigan lies in the unforeseen. Turning around Michigan’s future will involve a lot of risks. It is easy for government officials to pour stimulus money into “new job creation” and training programs, while plugging money into the current health care and infrastructure systems. However, is this really a long term solution? We at Spotlight Michigan don’t think so. The ideas and positive examples presented at the subcommittee hearing that emphasize students’ creative ideas, innovative business ideas and high-knowledge skills is the real solution. Adding new knowledge and finding new ways to get things done in Michigan is the only way to turn this economy around. Therefore, the government should take a risk with the unproven and increase its investment to higher education and to projects that allow student’s knowledge and skills to be transferred to productive outlets. Channeling government money to status quo projects and investments isn’t going to work. That’s a fact. Certainly, some stimulus money is already going towards education and much needed projects but, simply put, the government could and must place a greater emphasis on one of their largest assets: students.

The URC has started to take universities’ role in economic development into its own hands, but it can still do more and must improve its methods. As president Simon stated at the senate hearing, “the URC allows us to better align our assets, strengthening our ability to engage statewide while at the same time enhancing our external reach and reputation.” This is a great start. President Simon then went on to mention all the great things each individual campus and its related development agencies are doing. However, if all three increased their cooperation and developed projects together, the state would benefit even more.

Also, while the URC has done a good job at attracting grants and some big name companies, it and the Michigan government should stress the commercialization of universities’ innovative goods and services research. Commercialization is a key component to changing the traditional economic landscape of Michigan and placing it back on the map as one of the top innovating centers in the world. Also, more than any other demographic, university students have the best innovative ideas, but they also need the most help to make their ideas realities for Michigan. The URC and the government could also play a greater support and financial role in helping to develop student’s ideas and research into corporations that are going to make a real difference in Michigan. Finally, the URC and government could also better highlight the role students themselves play in attracting large companies, emphasizing how the students will add value to the company.

As Michigan’s taxpayer base has shrunk nearly 25% in the past few years and more state institutions are competing for money, Michigan’s universities represent one of the only beacons of hope. As recognized almost unanimously at the senate hearing, university partnerships are key for economic development. It’s now time to really back this thesis. The URC and the government must financialy and publicly recognize the valuable role of students in turning this scary economy around.

-By Kelly Steffen

What Business Should Learn from Hippies: The Value of Today’s Students

526702127_826ab45d16There is a common conception that business people must be powersuit wearing, networking savvy, multi-tasking, ambitious men and women. This conception sends the message that in order to succeed in business, you need to first understand the business world mentality. You then adopt that mentality and succeed by mastering it. This notion of business is missing something, something very important. Creative employees are vital for the success of new and existing businesses.

The U.S. West Coast, specifically California, was Mecca for the U.S. hippie movement that began in the 1960s. During a time period that spanned two decades, millions of people talked about free thinking, pacifism, anti-institutionalism, non-conformity, and much more. Given a business context, all of this hippie talk may seem out of place. Certainly the only hippies who interact with business people are the ones sitting on corners, playing guitars, and hoping for a bit of the successful business peoples’ change. What does a vintage 1960s hippie have to do with business success today?

Why is it that it was the West Coast, not the East, that led the country and really the world in the computing innovation? As many have pointed out, the East Coast had a long history of dominating high tech industry. An alley known as the “computing axis,” was dense with technology research and ran from New York City to MIT in Massachusetts. Nevertheless, it was not on the East Coast where the computing industry prospered the most.

The same area that was once haven for the hippie movement’s “free thinkers” is now home to the computing technology innovators. East Coast computing and technology firms programmed their employees as they did their machines, updating them with adult software, deleting them of all of their outdated childish thoughts and tendencies. Meanwhile,
West Coast innovation, growing out of the hippie movement, encouraged and drew upon novelty and creativity. The success that came out of the West Coast’s free thoughts is self-evident.

Neither the suggestion nor the point here is to praise and thank hippies; many of them probably had no intention or awareness of the potential of their ideas. The suggestion is that the counterculture movement in the 1960s and 1970s left people influenced by it, infused with more creative thought. The point is to highlight the effect that creative minds can have in our markets. New businesses must have new ideas in order to succeed. In most cases, a new business must either discover something new that is not being offered by the market or offer an already existing product in a new fashion. Either way, novelty is the key to surviving. Creativity is important for pre-existing businesses as well. People and thus markets change. Businesses that remain stagnant seldom succeed. Again, creativity that yields novelty is the key to success. Traditional business concepts do not really encourage creative thought in the workplace. While businesses often preach “thinking out of the box” they simultaneously discourage true creative thought through hierarchical business organizations and performance based reward structures.

There is one supply of creative employees whose value is often not realized by businesses. Every year hundreds of thousands of students graduate from colleges and universities in the United States. Students have minds that are connected to their creative potentials. College and university classes typically encourage and often require original thought and analysis. Thus students and graduates have recent practice at tapping into their creative sides. Also, College and university campuses expose students to nontraditional ideas, creative expressions, and even countercultures. Finally, simply because of their absence in the business world, students and graduates are less likely to have had their creative tendencies suffocated than are business people who have been working in unimaginative offices atmospheres.

The techies who led computing innovation did not replace West Coast hippies; they were born out of them. Businesses need to rethink the kind of employees who they seek out. If businesses want static performance then they should employ easily programmable unimaginative people. Remember, however, that a rigid business model will only succeed in a rigid world. If businesses want dynamic and innovative performance then they should employ imaginative individuals.

-By Natalie Pruett

Michigan Social Entrepreneurship

sb_buttonWe spend a lot of time discussing the need for a more entrepreneurial Michigan, but sometimes we forget to mention that there are multiple types of entrepreneurs. Not all entrepreneurs seek market success, dress in suits, or want to build a business from the ground up: some entrepreneurs are simply ordinary people (in jeans and t-shirts, even) who want to spark thought and improvement in the world around them. Those in the second group are considered social entrepreneurs. (Social entrepreneurs can, however, also be business entrepreneurs.) In attempting to cultivate an entrepreneurial environment, it is absolutely essential to create not only business-savvy entrepreneurs but also social entrepreneurs.

Social entrepreneurs possess many of the same qualities as those individuals typically thought of when discussing entrepreneurs – risk-taking, adaptability, and creativity – but use those qualities to create social change and societal improvement rather than to maximize economic gains. Social entrepreneurs work to eradicate poverty, feed the hungry, and serve as advocates for people who have no voice in the world, among other things. As one innovative Michigander explains things, social entrepreneurs do the work that they do by maximizing the utility of “human resources (action, passion, ideas) and human solidarity.”

A society of entrepreneurs and innovators simply could not exist without social entrepreneurs because where business entrepreneurs typically work to enhance markets, social entrepreneurs completely transform the necessary infrastructure and attitudes of a society. Social entrepreneurs identify a problem within the system and take a pivotal role in solving it. They act as leaders, inspiring others to join their cause. Although business entrepreneurs create new opportunities and expand market capabilities, social entrepreneurs do more to change society as a whole because they often work to modify preexisting attitudes, structures, and ideas.

The best thing about social entrepreneurs is that anyone can be one. Although it often takes specialized knowledge and business knowledge to become an enterprise entrepreneur, social entrepreneurs are ordinary people who maximize their potential by generating and implementing ideas about how to improve the world around them. Additionally, social entrepreneurs are role models who convince others to rally around a cause and work together to drive social change.

Michigan is a state that has tremendous entrepreneurial potential. As Alex Hill, founder of the Michigan non-profit SCOUT BANANA (an entrepreneurial organization that works with African communities to provide access to basic health care), puts it, “the culture of Michigan is strong and very people and community oriented. The only reason that it has become non-conducive to entrepreneurship is because of the perceived loss of opportunity. Michigan has forgotten how to innovate and be creative.” If more individuals strived to become social entrepreneurs like the many hard-working members of organizations like SCOUT BANANA and worked to spark social change within this state, Michigan would have its own innovation revolution. Although people often struggle to believe this, just one person with one idea can make a huge difference.

Because of our community-focused culture, Michigan is ideally situated to become a more entrepreneurial state. We have many innovative and creative individuals, and if a society where social entrepreneurship is the norm starts to take hold, other types of entrepreneurship will follow naturally. By encouraging social entrepreneurs and idea promotion, we will eventually move in the creative, adaptable, risk-taking direction that will take us to where we as a state want to be.

by Caitlin Blair
Many ideas for this article come from interviews with Alex Hill and various Spotlight Michigan members. We would like to thank them for their insight and contribution to the innovative climate in Michigan. You can learn more about or contribute to SCOUT BANANA by visiting scoutbanana.org. If you are a Michigan student, check to see if your school has a SCOUT BANANA chapter!

Blast From the Past: Reviving the Entrepreneurial Business Culture

businessculturedanMichigan has betrayed its own identity. It might sound harsh, but let’s face it, once the heart of innovation and entrepreneurship in the world, Michigan is now struggling to stay afloat. To be sure, Michigan has lost its “mojo.” The question is, why?
The easy answer is that we didn’t diversify, but what we really need to concentrate on is why we didn’t diversify. The auto industry put Michigan on the map. And yet, it also created a culture of complacency Sure, we might’ve “had it too good for too long,” but it is the business culture of the auto industry that prevented the development of a creative and innovative society.

People employed in Michigan manufacturing usually work on assembly lines in some production facility. The structure of these firms is a pyramid: processes are largely set by a few top executives; a larger set of supervisors are positioned to ensure that orders from the top are carried out efficiently and effectively, and the largest group, lower level employees, by and large, simply take these orders. Most people in the organization thus have little involvement in the decision making process or in leading business initiatives. Most aren’t responsible for implementing change in the company, or ensuring that the company remains competitive in the future.
This type of model doesn’t demand much from the employee outside of assigned tasks, which certainly isn’t the recipe for creativity and innovation. Because most Michiganders have in some way or another been employed by the auto industry, nearly everyone in this state has been shaped by the business culture created by the auto industry. This has made us slow to adapt and unable to think outside of the box.

Well guess what? It’s time to start. Governor Granholm recently said that she is “optimistic” that the Big Three will survive this economic downturn. I think that would be great, but I also think that Michigan needs to start preparing for life without them. This means promoting and cultivating new, dynamic businesses that empower employees to become creative and entrepreneurial thinkers. These businesses demand more from their employees by asking them to find their own answers. Managers and CEOs of these firms make it clear to employees that their opinions and suggestions are valued, no matter where they come from in the firm. These are the marks of an “intropreneurial” firm, one that demands creativity out of each of its members. Michigan desperately needs to create this culture of free thinkers and innovators, rather than order-takers to get out of these desperate economic times.

Changing a culture won’t be easy, and will take a cooperative effort between our business, education, and government communities to make this shift. But like the governor, I am optimistic about our state. All we need to do is get back to our roots by forming businesses that demand that each individual come up with new, innovative ideas and find their own creative solutions. This is how we can revive an entrepreneurial business culture.

Dan Redford

Letter to Michigan Business: Why I Want to Work for an Entrepreneurial Company

snapshot-2009-04-25-23-11-00by Caitlin Blair

Dear Michigan Businesses,

As a graduating senior in a rigorous honors program, I have high expectations for any company that chooses to hire me. In addition to the usual requirements (pay, location, benefits, and position responsibilities), I have one major requirement: I want to work for a company that is entrepreneurial in both action and spirit.

This does not in any way mean that I seek employment with a startup, spinoff, or otherwise newly existent company (although I certainly would not mind working for such a company). To me, entrepreneurship can happen at any type of company and is indicated by adaptability, creativity, and risk-taking. Entrepreneurship in non-traditional entrepreneurial enterprises manifests itself in the opportunities that employees have to promote change, modify protocols, and have their ideas heard. So what exactly do I want to see in a company?

First, I want to work for a company that is adaptable. Adaptable companies know how to respond to dramatic changes and are willing to do what is necessary to keep the overall business alive and well, even if it requires massive restructuring or refocusing. Sudden structural changes do not throw an adaptable company off track: these companies are already constantly evolving to improve themselves (even when it means taking valid suggestions for improvement from lower-level employees) and are able to adjust to circumstances as they arise. At an adaptable company, I could trust that the leadership knows what they are doing and are willing to make changes as necessary.

Second, maybe it has something to do with the fact that I love doing media design outside of my economics and international relations courses, but I would love to work for  a creative company that gives me opportunities to express my creativity. I may be doing a basic data analysis, but if I see a way to do it that is better, I want you, as an employer, to listen to my new ideas. Additionally, in economic times like these, I would very much like to know that my company is always coming up with new and innovative ideas and methods, rather than simply stagnating like too many firms today do.

Finally, a risk-taking company appeals to me. Like an individual entrepreneur, a risk-taking company has to be willing to try completely new ideas that may or may not work. This is important to me because I would like to think that a company that is willing to step outside of its comfort zone would also be innovative in environment and willing to listen to employee suggestions. I want to be somewhere where, if I have a good idea and can back it up, my boss is not only willing to listen, but is also willing to support me in passing on that idea. To me, having an evident role in the future of my company is very important to me. I have a lot of drive and ambition, and I would like that to be clearly reflected in the results of my work.

Companies that can successfully demonstrate entrepreneurship definitely catch my eye first. I know that I am not the only person my age that feels this way. Do you want to reach young talent? Show us how you are adaptable, creative, and risk-taking, and we will line up to apply. Frankly, my friends and I would love to stay in Michigan after graduation; we just need to find a business that meets our qualifications.

Please help us out!

Sincerely,

Caitlin Blair
Michigan State University ‘09

Why are Michigan Graduates Leaving the State?

i-96Michigan has the dubious distinction of leading the country in departures by college graduates, with a full 44% leaving the state to find employment, according to a study done by New United Van Lines Data. Many have been quick to attribute this statistic to Michigan’s failing economy and the futility of searching for jobs in the Great Lakes States. However, the reality does not match this perception—young people are fleeing Michigan to find jobs that they could find closer to home.

Michigan’s economy is not rosy, of course. Unemployment rates lead the nation at 12.0% according to DELEG’s February statistics. The rate of Michigan’s GDP growth has declined consistently for 20 years. The auto-industry is imploding and Michigan’s future seems bleak.

And if students keep leaving, it will only get worse. University graduates and high-knowledge workers are crucial to an innovative and prosperous economy. According to MSU economist Charles Ballard, this “brain drain” is devastating.”[The grads] have huge earning potential. You are losing some of your more productive workers. That’s a real concern.” Retaining students is a matter of grave concerns and merits public attention.

Our efforts to retain graduates, therefore, should start by determining why graduates exit in the first place. I surveyed a large sample of MSU students to try to get a better feel for this, asking them specifically, “Do you want to stay in Michigan once you graduate, why yes or no?” and also more specifically, “Do you think they could find a job to their satisfaction here in Michigan?” From these answers I was able to determine a few conclusions.

First, there are a few inherent things about Michigan that probably are not going to change to keep recent graduates here. Unless, global warming speeds up, students leaving the cold state for sunshine are not going to stay. We should accept that. However, in my survey many stated weather related reasons for why they were leaving Michigan but when I followed up with where they would go Chicago (Windy City?!), Seattle (for their three days of sun a year?) and Phoenix (cool, if you’re into a dessert) were the typical answers. This means that for many who stated weather concerns, there’s probably something else missing..

Secondly, students want a city. Eventually this could begin to change but recent graduates looking for federal bureaucracies such as in Washington, D.C., International headquarters of business and international organization, such as in New York, or even a celebrity-filled city, such as L.A. just aren’t going to find what they are looking for in Michigan. Detroit may have had these things in the early 1900s but it’s not getting them back any time soon. I am an International Relations major and therefore I have a bias sampling because my friends mainly want to do international or government related things, but the most repeated answer for why they would not want to stay in Michigan is because the type of international job they were looking for, did not exist in Michigan. In general, but not always, this is probably true.

Students that are leaving because of the weather, the lack of a major metropolitan and a large void of the type of jobs they are looking for are not going to change their mind any time soon so let them leave and keep good relations.

The third and critical reason, though, is that students believe they won’t find jobs. Simply put, students and recent graduates are terrified of the job market in Michigan. Many stated that they would love to stay in Michigan because of their family connections, the small-town closeness but there’s no way they are going to find a job or the right type of job. All of this is just a distorted reality. I am a native Wisconsin resident. I sampled many of my hometown friends still in Wisconsin, a state with the same Mid-West feel and similar weather situations as Michigan and yet, not one of them said they would not be able to find a job in Wisconsin if they wanted to stay there. No one was talking about the Wisconsin economy or unemployment rates. This just proves, Wisconsin does not have this dreary perception issue that Michigan does.

But as we’ve seen, while Michigan may not be a hub for international business and government connections, international business jobs, government agencies and social non-profits with international branches can be found all over Michigan. There is also high-tech, entrepreneurial firms all over the place. As Detroit Free Press columnist states, ‘we have employers here clamoring for engineering, financial and IT talent. Importing it, even. These are not traditional big-company Michigan employers with “golden handcuffs” but smaller startups, a few hundred employees.” The fast paced, flashy companies where young workers are allowed to shine exist. Perhaps even more so than ever before. Michigan’s entrepreneurial firms are starving for engaged youth with a high knowledge level.

Our unemployment statistics provide are high enough to scare off many student job prospects. While Michigan lost 190,000 jobs requiring low education from 2001 thru 2005 it gained 46,800 jobs in education, health, and social services fields requiring advanced education. Also, if students are able to take a risk and enter a smaller start-up or even create one of their own, students can disregard the daunting 12.0%. The scary unemployment statistics actually means very little to newly entering job market applications with a college degree, who is willing to take some risks.

Students want jobs in Michigan and Michigan firms want students. So why is there this huge disconnect? In the same New United Van Lines Data of the 44% that said they left the state, 56 % of those listed the inability to find a job as a significant reason for leaving also admitted that they hadn’t even looked for a job here. Many like to announce a dooms-day scenario for any graduate that wants to pursue a career in Michigan. It’s not that bad. In order to fix this disconnect between entrepreneurial businesses and recent graduates, the Michigan Futures Seminar has begun Spotlight Michigan at http://www.spotlightmichigan.com/blog/ to highlight and connect entrepreneurial students and firms to spur one of the key steps for increased innovation and prosperity in Michigan.

We at Spotlight Michigan believe it is crucial to get the word out and advertise entrepreneurial businesses that really want to engage with Michigan youth. We believe no recent graduate should feel forced out of the state, instead we want to find ways to help students find an active and engaging job here in Michigan. Lastly, our goal is create an entrepreneurial environment where young entrepreneurs feel comfortable starting businesses that can thrive and grow throughout the state. The statistics are scary for many recent graduates, reality doesn’t have to be.

By Kelly Steffen