March 2, 2010

EAST LANSING- Spotlight Michigan is pleased to announce the presentation of  its year-long comparative research project, exploring the attraction of young, entrepreneurial talent to Michigan.

Spotlight Michigan is inviting community stakeholders and interested parties to join them as they present their findings on April 21 at 5:30 at the Michigan State University Spartan Stadium.

Interested parties should direct all reservation inquiries to Spotlight Michigan’s Public relations Director, Erika Huber, at hubere@spotlightmichigan.com

February 28, 2010

EAST LANSING – Spotlight Michigan, a student led organization promoting entrepreneurship and innovation, is pleased to announce another component of their year-long research.

Spotlight Michigan has selected five cities to visit between March 8 and March 12 to meet with young professional groups and economic development officials to understand their strategies for developing young entrepreneurial talent.  The cities are Urbana IL, South Bend IN, Madison WI, Iowa City IA, and Kansas City MO.  In Kansas city, they will be visiting the Kauffman Foundation to better understand Kauffman’s research initiatives on entrepreneurship.

This qualitative research will help identify the  Lansing region’s comparative strengths and weaknesses in attracting young, talented individuals.

Any questions should be directed to Amanda VanderMeulen, Communications Director at vandermeulena@spotlightmichigan.com

Take the Survey

Operating under the premise that young, talented individuals are crucial to entrepreneurial and innovative change, Spotlight Michigan is conducting a comprehensive survey of college and university students in Michigan.

We hope to…

• Identify qualities of place that are important to young individuals.
• Determine the differences within the college population on key issues, such as willingness and desire to start new enterprises and their perceived needs for success.
• Uncover the conditions for retaining college graduates.
• In conjunction with local economic development agencies, and based on the results of the survey:
  • Determine the relative strengths and weaknesses of communities.
  • Drive public policy changes that will attract and retain entrepreneurially-minded young people.
  • Consult with communities on attracting and retaining young, entrepreneurial talent.
  • Spotlight communities that have implemented best practices.

Please help us help Michigan, and take our survey. Click Here

January 19, 2010

EAST LANSING – Spotlight Michigan, a student led organization promoting entrepreneurship and innovation in Michigan, is pleased to announce the release of a research endeavor targeting college age students to better understand what Generation Y would like in a community.

As Michigan transitions to a new economy, “Michigan students are leaving the state, taking with them the innovative ideas and creativity needed to drive the new Michigan Economy. By marketing this survey to students, we are able to determine the direction Michigan must go to attract bright new talent” said Director of Marketing, Amanda VanderMeulen.

This research, along with comparative and statistical research, includes a survey tailored to determine the interests and desires of young college graduates and students.

To take the survey, please visit   http://www.spotlightmichigan.com/2009/12/innovation-and-entrepreneurship-survey/

For other questions, please contact Amanda VanderMeulen at vandermeulena@spotlightmichigan.com.